


REFLECTIONS from Rob Davis, Winemaker
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Drinking wine is such a fulfilling experience. First, you have the sounds of the cork dislodging from the bottle and the wine coursing into the glass. Then you swirl it to release the aroma and take that first sip, feeling the wine move across your tongue and through your senses.
When sampling a new wine, tasters should refrain from classifying it as either "good" or "bad". Though temptingly simple, this notion goes against the most basic principle of taste: that it is an intimate and even private experience that incorporates all of our five senses and is unique to each individual.
The most important rule of drinking wine is to trust your palate. We, as humans, are all born with a great palate that has incredible sensitivity. Your palate is your own best measure of taste–and the only opinion you should really listen to when making decisions about wine. There is no right or wrong; if a wine smells and tastes good to you, then it is a good wine.
Another trustworthy companion in the experience of drinking wine is our sense of smell. We have evolved this tremendous sense of smell that is very often taken for granted. Eighty percent of flavor detection comes from the nose, so try not to cheat yourself of this luscious experience. I must also emphasize how important glassware is–it needs to be completely devoid of any kind of aroma or cupboard smells in order to experience the unadulterated smell of the wine.
Now, go pour yourself a glass and take the time to enjoy it completely, using all of your incredible senses. Even better, make an appointment and come sip some wine with us during a tour or wine tasting. I would tell you how wonderful Jordan wine is, but instead encourage you to trust your own palate and judge for yourself.
Best Regards,
Rob Davis
Winemaker, Jordan Winery
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