When the Jordan project was undertaken in the early 70s, fine wine in California was in its infancy. The natural place to look for a model wine estate was in Europe. Our primary goal was, of course, to produce memorable wines, but secondarily to emulate the European tradition of doing so in beautiful surroundings.

Architecture, landscaping, gardens, hospitality, and cuisine contribute to a special sense of place. The wines and the place give all of us at Jordan the rewarding feeling that our work is bringing pleasure to the many people who drink the wine and visit the estate.